EA have released their financial results for Jan-March 2012, including the disclosure that as at the end of March, there were 1.3 million subscribers. That’s a substantial drop from the 1.7 million peak a month after launch, but still a significant number.
Some will interpret the decline as a big negative, and to some extent it is, but there are some other facts that need to be taken into account:
1. The 1.3 million subscriber number is before 1.2 was released
2. There hadn’t been the Asia-Pacific server transfers or the remainder of Europe and the Middle East launch.
3. It’s a new MMO – sure the numbers dropped but I’m guessing a significant proportion were the hardcore MMO fans who check out everything new then move on if it’s not their thing.
So my guess is those numbers have increased again – maybe not by much but I’d be betting on a solid and stable subscriber base. Of course it’d be nice if there was a little more transparency on the numbers but that’s an issue across most MMOs.
Over to you: do I have my rose-coloured glasses on? What’s your take on the current level of subscriber numbers?